Yahoo! (YHOO) - Now What Do We Do?
I would feel left out if I didn’t join in the Yahoo!-Terry Semel-Jerry Yang discussion, so here’s my two cents.
Search Marketing - Google vs. Yahoo Showdown
First, I’ll talk a bit about the search marketing battleground because that’s perceived as where Yahoo! (YHOO) is getting is head handed to them by Google (GOOG). I believe Yahoo’s Panama advertising platform has made good but slow progress since it’s launch a couple of months ago. While I was tempted to jump on the Yahoo wagon when Panama was finally launched (with a sigh of relief), the disappointment and negative comments from both advertisers and publishers on the DigitalPoint forums caused me to be very skeptical of Panama at the time. Advertisers were reported having a hard time even Read the rest of this entry »
